understanding liquor types

Understanding Liquor Types – A Smart Host’s Guide to Spirits

If you're planning an event with a bar, chances are you'll be choosing more than just red or white wine. From signature cocktails to simple mixed drinks, understanding liquor types helps you create a well-rounded beverage menu that suits your guests, your theme, and your budget. At Susan’s Kitchen Catering and Events, we believe education makes planning easier — and more fun.

The Six Core Spirits Every Host Should Know

When we talk about liquor at events, we’re usually referring to six main types: vodka, gin, rum, tequila, whiskey, and brandy. Each one brings its own flavor profile and traditional uses:

• Vodka: Clean and neutral — great for mixing in almost anything
• Gin: Botanical and dry — key for martinis and citrus cocktails
• Rum: Sweet, often spiced — ideal for tropical or tiki-style drinks
• Tequila: Earthy and bold — best in margaritas or paloma-style cocktails
• Whiskey: Rich and deep — excellent for sipping or bold mixed drinks
• Brandy: Fruity and warming — perfect for after-dinner or upscale events

If you’re still learning the basics, we’ve created a helpful breakdown on understanding liquor types to guide you through common categories and how they're typically used at events.

Choosing Spirits to Match the Occasion

Every event has its own vibe — and your liquor selection should match it. Light, citrus-based cocktails work well for brunches or summer weddings, while whiskey-forward drinks are a hit at evening galas or fall gatherings. You’ll find inspiration in our collection of popular cocktails that work for all kinds of NYC events.

Not sure what to budget for your bar? Our bar package pricing guide breaks down what typical packages include, from standard options to premium upgrades.

Don’t Overlook Beer and Wine

While spirits may be the stars of the show, most events include beer and wine to give guests variety. Our beer basics guide helps you choose a balanced selection, while our wine varietals overview shows which bottles work best with popular menus and seasonal pairings.

Tools and Techniques Behind a Great Bar

Knowing your spirits is just the beginning — serving them well takes the right tools and skills. Before your event, take time to review our guide to home bar equipment essentials. From pour spouts to shakers and strainers, these tools help bartenders work faster and more consistently.

Once your gear is set, execution matters. Whether you’re building simple drinks or batching cocktails, the techniques make a big difference. Learn how to shake, stir, layer, and pour with confidence using our drink-making techniques article.

Train Your Team with the Basics

Even a well-stocked bar can fall flat without the right staff. That’s why we recommend every event bartender master the basic skills — like balancing flavors, pacing service, and staying organized under pressure. These fundamentals support speed and guest satisfaction.

Serve with Style — and Safety

Presentation affects how drinks are enjoyed, and glassware plays a big role in that. Whether it’s a highball, rocks glass, or coupe, knowing which drink goes in which vessel improves both look and portion control. Our glassware guide helps you pair spirits with the perfect glass every time.

Once your bar is ready, check your coverage. For many NYC venues, bar catering liability insurance is a smart precaution — especially when liquor is involved. It protects hosts, venues, and service teams from potential issues.

Stay Within Policy — and Plan Ahead

At Susan’s Kitchen Catering and Events, our staff follows a strict set of alcohol service policies that keep every event safe, compliant, and enjoyable. These include monitoring consumption, checking ID, and following venue-specific limits for open bars and closing times.

Still not sure how much to order? Use our alcohol calculator to estimate quantity based on your guest count and event length. It’s a great tool to avoid overbuying or running dry.

Let’s Build a Bar That Works for You

From casual mixers to formal receptions, every bar deserves smart planning and smooth execution. Whether you need a basic vodka soda station or a full cocktail experience, our NYC bar catering services bring clarity, service, and professionalism to your event.

At Susan’s Kitchen, we help you select spirits, set up stations, train staff, and serve responsibly. It all starts with understanding liquor types — and ends with guests who leave impressed, not overwhelmed.